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How to maximize the effectiveness of your conference presentations?

2020.06.10

Hi! I’m Kurosu!

One of the most important parts of an internal event, such as a company meeting, is the presentation.
Presentations at large internal events are a valuable opportunity to share the company’s goals and goals with all employees and are slightly different from the presentations you give to other companies.

We hold many events that include a presentation in the program, such as general meetings and kick-off meetings, and we have accumulated a wealth of know-how on the subject.

So let’s talk about how to make a successful presentation at a big event such as a company’s general meeting or kick-off meeting!

プレゼンテーション 企業イベント

POINT 1: Understand the presentation environment unique to large events.

First of all, it’s important to note the characteristics of a presentation at an employee meeting or other event. There are three main differences in the presentation when proposing to other companies

1. hundreds to thousands of people to be communicated to

Presentations at internal events often have an audience of all employees, often hundreds, depending on the size of the company. Thousands of people will be listening to your presentation. The ability to communicate to a large number of people at once is a great advantage, but you need to make sure that the content is easy to convey to many people Also occurs.

2. not being able to see the other person’s face during the presentation

If you are presenting at a large internal event, the speaker will be on stage and facing the audience. The style of storytelling is basic. In many cases, the audience is dark and the spotlight is on the stage, so the audience as seen by the speaker It’s pitch black. Therefore, it is difficult to make a flexible presentation while checking the expressions on the faces of the audience.

3. No time for questions and answers

Depending on the size of the event, there is no time for questions and answers if the presentation is at an internal event. There are many. Therefore, it is difficult to know on the spot whether you ‘understood the content of the presentation’ or ‘got it across’. be.

As mentioned above, an internal presentation is completely different from a customer PR presentation, so it’s important to keep that in mind when creating it.

So, what exactly do you need to be aware of?

照明演出 プレゼンテーション

POINT 2: What are the three elements of a presentation that you should stick to?

To maximize the effectiveness of your presentation at the company’s general meeting, we recommend that you create your presentation with the following three elements in mind.

1. visual – focus on readability

The “look” and “first impression” are extremely important when presenting at a company-wide general meeting event.

The presentation at a company-wide general meeting event does not have any materials at hand, and you need to listen to your audience by relying on the screen. There are many. For this reason, it is important that the screen is large and the materials you copy should be easy to read and understand.
Writing long sentences or graphs that are too detailed can be hard to read and cause stress.
Of course, the size of the screen itself is also important. In some cases, it’s important to add a screen rather than one provided by the venue.

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2. auditory – speeches that have both impact and clarity

Just as important as the visual is “what you say and how you say it”.In the case of a presentation at an internal meeting, you must be able to speak in a way that draws hundreds of people in the room and leaves a lasting impression.

The key to the company’s general meeting is how to create a compelling speech that draws people in. For company-wide general meetings, we recommend using a professional speechwriter. The speeches at the company’s general meeting often include important elements such as the annual slogan and sales policies. The extent to which you are able to ‘get the message across’ will determine your success.

3. Interactive: Introducing a questionnaire system and other methods

Presentations at large events tend to be a one-way street, but nowadays, dedicated terminals are being used to Attempts are also being made to make it interactive, such as by using a questionnaire function. It is indeed difficult to ask for individual opinions, but there are mechanisms that are easy to introduce, such as 4-choice questionnaires It’s getting better and better organized, and we recommend you try to incorporate it depending on the content.

10 Important & Effective POINTS for Presentations by GP Producers

Here are some of the important points we asked the GP producer to share with us.

-Depending on the atmosphere in the room, you can slow down or slow down your speech.

-Repeat the important points you want your audience to remember.

-If it is difficult to convey in words, visualize the points that are difficult to convey by projecting images.

-Presentation structure that involves the participants.

-Ask for and answer a questionnaire in advance.

-Ask the people involved in the project to take the stage.

-Make sure your voice is clear and unapologetic. (The first word is important.)

-Appeal to each person “passionately

-Walk on stage and under the stage and communicate properly to each person

-Instead of reading the material, add information that is not written down.

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Those were 10 tips!

Of course, there are other ways to make your presentation sound more effective.

The company-wide general meeting is a valuable opportunity to convey your thoughts to your colleagues who are working with you.
Being well-crafted and well-designed is an extremely important element that will have a bearing on the company’s future performance. We would be happy if you could incorporate the contents of this discussion into your presentation!